Prospects Abound!

As I was wrapping up my seminar career of 25 years, I had the opportunity to compare notes with my role model, friend and sponsor, Jeff Bellomo of Bellomo & Associates Elder Law and Estate Planning. Anyone who knows Jeff knows him to be an astute attorney and an incredibly nice person. I’ve rarely met anyone who invests more heavily in the development and growth of his employees.

As we were discussing the value of seminars, I mentioned to him that sometimes employers send their employees to seminars, but they don’t take full advantage of the opportunity. It’s one thing to go to a seminar for the content in hopes of learning new information. It’s another to invest time spent with other people who also wish to grow. It is in these interactions that some of the longest lasting customer relationships are cultivated. In addition, they can also lead to future employees who hear about your company’s culture and what it would be like to be part of your team.

While there is no shortage of great networking organizations around these days, one should not overlook the contacts made at training seminars — especially those open to the general public. I’ve always been impressed to see bank presidents sitting next to hotel cleaning staff at the same seminar and bonding over learning something new and useful. It levels the playing field and allows each person to be valued — not for the role they currently hold, but for their shared desire to learn and grow personally and professionally.

If you start with the mindset that virtually anyone you meet at a networking mixer, an open house, or a general public seminar could become a future customer or coworker, you’ll realize that prospects abound virtually everywhere you go. If you train the reticular activating system in your brain to look for opportunities to build new relationships or deepen existing ones, you will be amazed at how great the results can be by investing yourself in learning about others. 

“You can make more friends in two months by becoming interested in other people than you can in two years trying to get them interested in you.” – Dale Carnegie

Let me hear from you.

(This excerpt is taken from the seminar entitled Networking and Marketing Mastery I: Crafting Your Memorable Message.) I encourage you to click here to register for the Networking and Marketing Mastery I: Crafting Your Memorable Message live Super Seminar Mega-Mixer on Thursday, May 16, 2024, at Lancaster Bible College in Lancaster, PA from 9:00 AM to 12:00 Noon Eastern Standard Time.  This seminar is also available for live streaming.

This seminar is part of our Networking and Marketing Mastery series. Feel free to browse the entire category for other similar topics.